Relación entre orientación estratégica a la innovación y desempeño organizacional: rol mediador del capital intelectual
Resumen
Objetivo: analizar empíricamente la relación entre la orientación estratégica a la innovación y el desempeño organizacional a través de la mediación del capital intelectual.
Diseño/metodología: el estudio siguió un diseño transversal con alcance exploratorio, usando técnicas cuantitativas, como el método de enfoque de productos de coeficientes de Baron y Kenny (1986), para analizar el efecto mediador. La muestra estuvo conformada por 1765 empresas del sector manufacturero en Colombia, obteniendo los datos a partir de la Encuesta de Desarrollo e Innovación Tecnológica (EDIT) de la industria manufacturera para el periodo 2019-2020.
Resultados: se evidenció la existencia de una relación estadísticamente significativa entre la orientación estratégica a la innovación y desempeño organizacional; además, se demostró que el capital intelectual ejerce un rol mediador en esta relación.
Conclusiones: se concluye que el capital intelectual es un mecanismo a través del cual las iniciativas estratégicas orientadas a la innovación se traducen en mejores resultados organizacionales.
Originalidad: el presente estudio utiliza indicadores observables para operacionalizar los constructos analizados, aportando evidencia empírica sobre la forma como los aspectos relacionados con conocimientos y habilidades del personal, mejora de los procesos organizacionales y relaciones efectivas con los grupos de interés, potencian el efecto directo de la orientación estratégica a la innovación en el desempeño organizacional. De esta forma, el capital intelectual representa un nuevo mecanismo mediador que ha sido poco analizado en la literatura previa sobre orientación estratégica a la innovación y su impacto en el desempeño de las organizaciones.
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Derechos de autor 2024 Carlos Gilberto Restrepo-Ramírez, Claudia Ines Sepulveda-Rivillas, Mariana Gómez-Montoya
Esta obra está bajo una licencia internacional Creative Commons Atribución-NoComercial-CompartirIgual 4.0.
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